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EMAIL INFRASTRUCTURE FOR OPERATORS

Turn quiet subscribers into measurable revenue — without the deliverability headaches.

ListManage9 unifies, validates, and segments your lists in real time so every send lands in the primary tab and every campaign shows up as pipeline.

  • 3,200+paying customers
  • 47countries
  • SOC 2Type II since 2019
Inbox Placement Scorecard dashboard showing 98.7 percent inbox placement
Inbox Placement Scorecard · live audit view
98.7% avg. inbox placement (Validity Q3 2024)
2.4B subscriber events / month
41,000+ managed campaigns audited
64% list decay cost cut in 90 days
THE PROBLEM · 2024 ONWARDS

The inbox stopped playing by 2019 rules.

Signup forms pipe into five tools. Half your list is decaying. Gmail and Yahoo now require one-click unsubscribe and bulk-sender authentication — and the next send is already in the queue.

[01] FRAGMENTED SOURCES $ cat signup_sources.log
web_form        +312
salesforce_sync  +88
replo_popup     +214
csv_import      +1,402
ios_app         +47
-----
duplicates      184
role_addresses  29
disposable      12

Subscribers arrive from web forms, CSV drops, app signups, partner syncs and popup widgets — all with different schemas, dedupe logic, and consent records. Without unification, every send hits a different audience.

[02] DECAYING ADDRESSES $ list-manage9 decay --window 90d
addresses_total      482,910
hard_bounce          6.4%
soft_bounce          3.1%
role_addresses       1,204
disposable           617
spam_trap_hits       9
inactive_180d        31.8%
projected_waste_spend $41,200

Every send to a dead address burns sender reputation. Industry decay averages 22.7% per year — most operators don't see it until their placement slides from the primary tab into promotions or, worse, spam.

[03] 2024 INBOX RULES $ policy check --sender yourdomain.com
SPF                pass
DKIM               pass
DMARC              pass (p=reject)
one-click unsub    MISSING  (required)
bulk-sender auth   MISSING  (required)
list-unsubscribe   POST hdr MISSING

  ! non-compliant as of 2024-02-01

Gmail and Yahoo's 2024 bulk-sender requirements are now baseline, not best practice. One-click unsubscribe headers, DMARC alignment, and spam-rate thresholds under 0.3% — miss any one and your next campaign throttles.

Run My Free Audit 20-minute review with a solutions engineer · no obligation
EVIDENCE · INDEPENDENTLY AUDITED

Show me the audit.

The 98.7% number isn't a slogan. It was measured by Validity across 41,000+ campaigns we sent on behalf of customers in Q3 2024. Here is the readout, with the rest of the receipts.

98.7%

Avg. inbox placement rate

Measured by Validity across 41,000+ managed sends in Q3 2024 — independent of ListManage9.

41,000+

Managed campaigns

Production sends routed through ListManage9 placement telemetry in the audited period.

2.4B

Subscriber events / month

Signups, opens, bounces, complaints, and unsubscribes processed on infrastructure co-located with major mailbox providers.

3,200+

Paying customers

SaaS and DTC brands across 47 countries — from Series A growth teams to publicly traded retailers.

VALIDITY · Q3 2024 Independent inbox placement benchmark across 41,000+ ListManage9-managed campaigns. Report available under NDA on request.
THE PLATFORM · FOUR VERBS

Unify. Validate. Segment. Send.

ListManage9 is infrastructure, not a campaign builder. Four surfaces, wired to live deliverability telemetry, so every send is observable and every list stays clean.

01 / UNIFY

Every signup source, one subscriber graph.

Web forms, CSV drops, app signups, partner syncs, popup widgets — ListManage9 ingests all of them, dedupes at the edge, and writes a single canonical record per subscriber with full consent lineage.

  • 14 native signup integrations, plus webhook and S3 ingest
  • Real-time dedupe on email, phone, and external IDs
  • Consent and source-of-truth attribution per record
Subscriber unification table showing source attribution and consent
02 / VALIDATE

Real-time address hygiene.

Every signup passes MX, role, disposable, and complaint-history checks before it lands in your active list. Bounces route to suppression automatically.

03 / SEGMENT

Segments built from live signals.

Engagement, decay risk, signup source, and inferred intent — queryable from the UI or the API, refreshable on every event.

04 / SEND

Sends with placement telemetry attached.

Every campaign ships with a delivery receipt — inbox vs. promotions vs. spam, per mailbox provider, surfaced back into the dashboard within minutes.

POST /v1/sends/campaign_8f3a
  > 201 Created
  > {
  >   "campaign_id": "8f3a",
  >   "queued":      184_204,
  >   "placement":   { "primary": 0.987, "promotions": 0.011, "spam": 0.002 }
  > }
CUSTOMERS

Powers email programs for 3,200+ brands.

From publicly traded SaaS to DTC growth teams. A sample of named customers and four anonymized mid-market operators we can't publicly name.

CalendlySaaS · scheduling
NotionSaaS · productivity
ReploSaaS · ecommerce
SuperhumanWaitlist ops
Mid-market DTC · AN-01422.1M subscribers
Mid-market SaaS · AN-0288Series C
Mid-market DTC · AN-0331International
Mid-market SaaS · AN-0477Developer tools
RECOGNIZED · AUDITED · CERTIFIED

Recognized, audited, certified.

The five things a procurement or security review asks for — and where to find each one.

  1. G2 SPRING 2025

    Leader, Email Marketing Grid

    4.8 / 5 average rating across 612 verified reviews on G2's Spring 2025 Email Marketing Grid.

  2. LITMUS 2024

    "Best Deliverability Tool" — Stackie Awards

    Recognized at Litmus's 2024 Stackie Awards for the most consistent inbox placement results across the audited ESP cohort.

  3. SOC 2 TYPE II

    Continuously certified since 2019

    SOC 2 Type II certification maintained continuously since 2019, with annual attestations and a public trust portal.

  4. VALIDITY INDEPENDENT

    Q3 2024 placement audit, 41,000+ campaigns

    The 98.7% inbox placement number was measured by Validity, not by ListManage9 — methodology available on request.

  5. 2024 BULK-SENDER

    Gmail & Yahoo one-click / bulk-sender aligned on launch day

    The only ESP fully aligned with Gmail and Yahoo's February 2024 one-click unsubscribe and bulk-sender requirements on launch day.

[ SOC 2 TYPE II · SINCE 2019 ] [ GDPR · CCPA COMPLIANT ] [ VALIDITY AUDITED · Q3 2024 ] [ G2 LEADER · SPRING 2025 ]